While working at The Hut Group, I had the chance to work on SEO for a number of sites. SkinStore is one where we had a handful of successful SEO endeavors.
Through blog outreach and proper content creation, I was able to get an article on SkinStore to rank #14 for the term “best toners” and rank for two keywords in the top three, 16 keywords in the top 10, and acquire over 151 total ranking keywords.
The Ordinary brand was another successful SEO endeavor.
Through outreach and content optimization, we were able to move SkinStore’s The Ordinary brand page to #10 for the search term “The Ordinary”, as well as rank for 765 keywords with 80 live links to the page and 14 referring domains in the span of a few months.
